Public Image Spotlight
How to Attract More Members
When a Member, Visitor, or Press Journalist comes to your Club's website do they see a vibrant, active, happy, and productive club?
Is your branding updated so the Rotary logo is visible? Is the Annual Presidential Theme updated? Are some of your latest projects and activities featured?
As a Club Member we are so involved with "doing" that sometimes the "promoting" gets left to the wayside.
Here are a few links to help update your site:
To access go to, then type "Brand Center" into the search field in the top right corner of the main site page.
You will need to login to use the tools and templates and they really are quite useful.
Here you will also find the Presidential Theme.
Here is an example of the Club Logo Template.
You have a few options of how to create and save the image.
Here are a couple of examples of how clubs have used the new Rotary logo.
Here is the Presidential Theme for 2016-2017-
RI President John F. Germ chose Rotary Serving Humanity as his theme for 2016-17.
If you need help please email Becky Savell, District 5240 Communications Chair at
Welcome to Rotary District 5240 serving Ventura, Santa Barbara, San Luis Obispo
and Kern counties in California.
We are 3500 professional, business and civic leaders who meet regularly to get to know each other, form friendships and exchange ideas that enable us to make a difference in our local community and in communities around the globe.
We invest our time, talent and treasure performing projects that improve our communities, supporting the many non-profit organizations that serve our communities, and providing leadership and scholarship opportunities to our youth.
We reach out to communities around the world to form partnerships that change lives.
April is Maternal and Child Health Month
The area of focus that enables Rotarians to save mothers and their children. If mothers are empowered and healthy, so are their families, leading to an alleviation of poverty and hunger.  Rotary makes high-quality health care available locally and globally to vulnerable mothers and children so they can live longer and grow stronger.  As Rotarians, we expand access to quality care, so mothers and children everywhere can have the same opportunities for a healthy future. An estimated 5.9 million children under the age of five die each year because of malnutrition, inadequate health care, and poor sanitation — all of which can be prevented.  
Within District 5240, examples of Rotarian community support include:
Local free clinics that care for mothers and children including immunizations and cancer screenings; vision and dental screenings and corrective actions when needed; before school and after school programs for at risk children.
Internationally, Rotarians in our district support midwife training, childhood immunizations, medical clinics, corrective surgeries, training for medical professionals.  
As a Peacebuilder District we know that the path to peace begins with elimination of extreme poverty. If mothers are empowered and healthy, so are their families, leading to an alleviation of hunger and poverty and a more peaceful world.   

Global Grant to Provide Toilets to Girls In Karnataka State

Rotary Club of Bangalore South (D3190) and Rotary Club of Westlake Village (D5240) have partnered on this project to provide 110 toilet units to villages in Karnataka State.

Without safe toilets, women and girls have to relieve themselves outdoors at night, putting them at risk of sex harassment and assault.  Studies by many organizations in India have shown that literacy rate in India among girl students drops due to lack of access to safe toilets.

Indirect beneficiaries will include approximately 330 women living in the houses.


Other greater benefits include hygienic practice and awareness in the neighborhood that helps to develop good routine habits, and spark the necessary conversation about sanitation habits.  


The total project budget is US $44,000, of which RC Westlake Village has committed $9000.  (RC Moorpark in District 5240 has already pledged $1000.  RC Bangalore South is committing $2000.)


How can you help?  If you would like to support this worthy project, please contact us for the documentation.  We can only accept the first nine donors at $1,000 each (plus the TRF fee of 5%, if donating for PH recognition).

Please contact us at: to join us.  


Rotarians of San Luis Obispo and Rancho El Chorro
With rain predicted,these incredible Rotarians from the SLO Clubs came out to Rancho El Chorro to construct the amphitheater today, Thursday, a WORK DAY, because Saturday is off the schedule due to rain!!!   Are these Rotarians great or what? 
As you can see, the site has been graded and decomposed granite laid, and now here they are putting in the piers and floor joists. And as you can see I am guarding the materials from theft. It’s an exhausting responsibility. WHEW!
For the Rotary Club of Compostela:
Con lluvia predicho, estos increíble rotarios de los clubes SLO salieron a Rancho El Chorro para construir el anfiteatro hoy, el jueves, un día de trabajo, porque el sábado es el horario debido a la lluvia! ¿Son estos grandes rotarios o qué? 
Como puedes ver, el sitio ha sido clasificado y puesto de granito descompuesto, y ahora aquí están poniendo en los pilares y las vigas del piso. Y como veis estoy protegiendo los materiales de los robos. Es una responsabilidad agotadora. ¡UF!
Sua en Rotorio
Yours in Rotary,
Steve Geil
Rotary Club of Cayucos


Promise of Assurance to Children Everywhere- PACE


The subject of Maternal and Child Health also includes poverty, abuse of women and child trafficking.  This is an article of how Rotary, working in a strategic partnership with an US non-profit organization – PACE Universal of which I am a member, is tackling these issues and achieving sustainable results by implementing programs in the six areas of focus.

There are currently 62 million girls that do not go to school and more than 1 billion women living in poverty.

As was emphasized at STEPS, child trafficking is the second largest industry in the world and the fastest growing.

PDG Deepa Willingham started PACE Universal (PACE), Promise of Assurance to Children Everywhere, in 2003. The goal was to establish the PACE Learning Center (PLC) in Piyali, a village 45 km from the city of Kolkata (formerly Calcutta), which was steeped in abject poverty and was one of the hot beds for child trafficking.  At PLC PACE was committed to changing lives through education. Deepa’s goal was to enroll 20 girls. 

There are now 250 students and the waiting list grows daily. It is a magical and empowering place.  An oasis of hope, learning and love.  This is how it began. 

Service to Women and Children Featuring
Dr. Rob Skankey
Ojai Rotarian Dr. Bob Skankey is happiest when he is using his years of training and experience as an obstetrician and gynecologist to improve the health of women – and the more remote and underserved the location is, the happier he is to work there.  
After 28 years of delivering over 3000 babies in the Ojai Valley, Dr. Bob closed his practice in 1997 and expanded his horizons to teach health care workers and care for women in Bolivia, Tonga, Brazil, Nicaragua, Mali, Honduras, and Niger.  He trained in Addis Abba, Ethiopia, to learn more about surgical repair of vaginal fistulas.  
As a member of Rotary Club of Ojai’s active International Service Committee, Dr. Bob offered boots-on-the-ground expertise in maternal and infant health projects, as well as encouragement for other people’s projects.  Dr. Bob’s favorite projects were when he found innovative ways to adapt medical knowledge and technology to meet local needs in a sustainable way.  
Thousand Oaks Rotary Club Global Grant - Hearing Aids for Forty Children in Tijuana
In Rotary year 2014-2015, the Tijuana Rotary Club partnered with  the Thousand Oaks Rotary Club on the hearing aids grant in Tijuana .  Due to multiple corrections required by the international foundation, the grant was delayed until Rotary year 2015-2016.  (The Thousand Oaks Rotary was instrumental in helping with these corrections.)  After the corrections were made, the Rotary Foundation okayed the grant and the grant was funded - and the hearing aid installation date was set to March 1, 2017.
On March 1, 2017, The Thousand Oaks Rotary Club was invited to Tijuana to witness over 40 children receive hearing aids supplied by global grant GG1526506. This grant also included speech therapy and computers to train the children in their Spanish language. There were 4 of us from The Thousand Oaks Rotary Club who attended this amazing event. 
Two highlights from the event stood out:
For More Info Contact Ashley Boyer (805) 709-0711
In Rotary Year 2015-16, District 5240 made a commitment to become a Peacebuilder District. We also made a commitment to wage peace wherever we can – in our local communities and in communities around the world. We are establishing Peacebuilder Club program designed to enhance Rotary’s mission of ‘advancing world understanding, goodwill and peace’ through the promotion of programs and projects aligning with the six areas of focus and in particular the #1 Area of Focus – Peace, Conflict Prevention and Conflict Resolution. Priority will be given to youth and peace education projects and in gaining the assistance of the graduates of the Rotary Peace Fellowship program for local support.
What Is Peace?  It is not just an absence of war. Peace is:
  • Lack of Poverty
  • Lack of Injustice
  • Lack of Hopelessness
  • Lack of Non-Human Environment
RYLA 2017 Information
Upcoming RYLA Dates
April 20 - 23, 2017
We encourage Rotarians to visit the camp while in session. Please notify Nancy McKarney before you come at
Your name must be on the list at the gate for entering.
Registrations to be a RYLA volunteer are now open. We will be selecting final volunteers as counselors by the end of February.
Click here to Register: 
Nancy McKarney
RYLA Administration
Primary Phone: 805.927.0491
Cell: 805.909.0358
Fax: 805.832-6524
Rotary Club of Cambria
ROTARY DISTRICT 5240 - 2016/17
“The 4-Way Test” Essay Contest

The 4-Way Test of Things We Think, Say or Do
Is it the truth?
Is it fair to all concerned?
Will it build good will and better friendships?
Will it be beneficial to all concerned?
To encourage students to consider how “The 4-Way Test” can be used in everyday decision-making.
This can be done by expressing their thoughts in an essay that relates a case or story where they applied these principles in their daily life.
April 2017
Upcoming District Events
Connect With Us
Deadline for submission of stories is the 20th of the month, please send to

Have you joined the District Facebook Group yet?

Have you created a My Rotary account at yet? If not, click the Rotary logo for instructions on how to create your account.